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Be Specific

There’s something underrated about being specific.

(And it’s more powerful than you think)

No one likes seeing:

📦 “Your parcel will arrive in 12 days.”

But this?

📦 “Your parcel will arrive on June 30th by 10 a.m.”

Much better.

Same goes for writing.

Don’t write:
→ “A boy walked away.”
Write:
→ “Sam walked away.”

Don’t write:
→ “A bird flew.”
Write:
→ “A sparrow flew.”

Why?

The more specific your words, the easier it is for the brain to picture it.

Which means…

More clarity.
More resonance.
More impact.

Clarity wins.

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